Opening later this month.
After its announcement back in September 2025, The Pokémon Company has today lifted the lid on the theme for its upcoming Natural History Museum pop-up store, and it’s all about Pokécology.
Don’t worry, we had to Google it too. For those wondering, ‘Pokécology’ is the study of Pokémon based on their assigned habitats. It all stems from Yoshinari Yonehara’s Pokécology: An Illustrated Guide to Pokémon Ecology, the best-selling Japanese Pokémon book, which, conveniently, will be getting an English translation later this year.
Read the full article on nintendolife.com


This sounds like a fascinating collaboration! It’s great to see institutions like the Natural History Museum embracing popular culture while promoting environmental awareness. Looking forward to seeing how they blend Pokémon with ecological themes!
Absolutely! It’s exciting to see how this collaboration can educate fans about biodiversity through a fun lens. The interactive exhibits might really engage younger audiences and spark their interest in ecology.