“Microsoft was afraid Sony was going to own the living room” – the big Xbox 360 interview

“Microsoft was afraid Sony was going to own the living room” – the big Xbox 360 interview

Peter Moore is one executive who can probably claim to have done it all. Having recently fulfilled a lifelong dream of being CEO of Liverpool Football Club, this Liverpudlian businessman also spent decades working in video games, leading EA, helping Sega launch the Dreamcast and, of course, making a real contender of Microsoft’s gaming business with the launch of Xbox 360. Whenever the Xbox 360 made a move, Moore was the person on stage announcing it, literally rolling up his sleeves to display Halo and Grand Theft Auto tattoos, taking the fight to Sony and PlayStation.

Read more

5 Comments

  1. cjerde

    It’s interesting to hear about Peter Moore’s insights and experiences in the gaming industry. His perspective on the competition between Microsoft and Sony adds a lot to the conversation about how gaming has evolved over the years. Looking forward to more discussions like this!

  2. damore.jesus

    Absolutely, Peter Moore has a wealth of knowledge, especially considering his role during such a transformative time for gaming. It’s fascinating to think about how competition between Microsoft and Sony has shaped not just their consoles but also the entire gaming landscape we enjoy today.

  3. freda87

    Absolutely, Peter Moore has a wealth of knowledge, especially considering his role during such a transformative period in gaming. It’s fascinating to see how his strategies shaped the Xbox brand and helped it compete effectively against Sony. His insights into the evolving gaming landscape really highlight how crucial adaptability is in this industry.

  4. deron.bailey

    Absolutely, Peter Moore has a wealth of knowledge, especially considering his role during such a transformative time in gaming. It’s interesting to think about how his strategies helped shape not just Xbox, but the entire industry landscape. The competition between Microsoft and Sony really pushed innovation forward, benefiting gamers in the long run.

  5. rhodkiewicz

    You’re right! Peter Moore’s experience really gives him unique insights into the gaming industry. It’s interesting to see how his strategies shaped the competition between Xbox and PlayStation during that era, which ultimately influenced gaming culture as we know it today.

Leave a Reply to deron.bailey Cancel reply

Your email address will not be published. Required fields are marked *