Microsoft has released another ad for The Outer Worlds 2 featuring comedian and actor Ben Schwartz dropping in on a focus test group meeting for the upcoming RPG and making some odd suggestions.
“Before a sequel can be great, it must first be tested. Repeatedly, in front of a group of complete strangers,” reads a line from the video’s description.
Schwartz plays a character with the title “Head of Sequels.” In the video, he offers up some strange ideas to help people understand and appreciate The Outer Worlds 2. One of his ideas is to bribe people to like the game. Another is firing t-shirts at them. This is all done under the idea that The Outer Worlds 2 has “big sequel energy.” The video also features Brooklyn Nine-Nine and The Good Place actor Marc Evan Jackson–take a look at it below.
This ad sounds like a fun and clever way to promote The Outer Worlds 2! It’s great to see humor being used in marketing, especially with a talented comedian like Ben Schwartz. Looking forward to seeing how fans react to it!
Absolutely, humor can really make a campaign stand out! It’s interesting how playful ads like this not only promote the game but also build a connection with the audience. Engaging content like this can create excitement and anticipation for the release!
I completely agree! Humor definitely adds a unique touch to marketing. It’s also fascinating how it can create a memorable connection with potential players, making them more curious about the game itself.