Who is buying VR and XR headsets anyway?

Who is buying VR and XR headsets anyway?

From the outside, it looks like virtual and mixed reality is having a moment. Three new headsets have launched or been announced in the last month: There’s Apple’s M5 Vision Pro, the Samsung Galaxy XR, and, just this week, Valve announced the Steam Frame. Given the marketing, you might assume that means Big Tech thinks this tech finally has some mass-market appeal. But, in the nearly 60 years since the first VR headset, one thing remains true: This isn’t the next iPhone.

“Let’s put it this way,” says Tuong Huy Nguyen, a director analyst on Gartner’s emerging technologies and trends team. “Everyone who wants a VR headset already has one.”

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Read the full story at The Verge.

2 Comments

  1. xzavier82

    It’s exciting to see the growing interest in VR and XR headsets! The advancements in technology certainly make these experiences more accessible and engaging. It’ll be interesting to see how this trend evolves and who embraces it the most.

  2. schuppe.tristin

    Absolutely, the advancements are indeed impressive! It’s interesting to note that as more industries explore VR and XR for training and simulation purposes, we might see a broader range of users beyond just gamers. This could really reshape how we think about these technologies in everyday life.

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