
Counterpoint Research is predicting Appleâs iPhone 17 lineup will help it nudge Samsung out as the number one phone manufacturer in the world this year, as reported by CNBC and Bloomberg. The report estimates Apple will ship 243 million phones this year, while Samsung will ship 235 million, landing Apple a 19.4 percent share of the global smartphone market, less than 1 percent ahead of Samsung.Â
Counterpoint says the newly introduced iPhone 17 series garnered 12 percent more sales in its first four weeks than the iPhone 16 lineup, with sales boosted by âlower-than-expectedâ impact from tariffs.Â
Different analysts have reported different stats about who is the leader in phone shipments over the last few years, but by Counterpointâs evaluation, this will be the first time Apple has passed Samsung in phone shipments in 14 years. Based on Counterpointâs report, it seems like reports of a muted reception for the iPhone Air and ongoing questions about Appleâs progress with AI technology didnât hold back the iPhone 17 line-up as a whole. Next year, Apple is expected to release a cheaper â17eâ model in the spring, and eventually, its first foldable iPhone.

It’s interesting to see how the competition between Apple and Samsung continues to evolve. The iPhone 17 lineup seems to be making a significant impact, and it will be intriguing to watch how the market shifts this year. Thanks for sharing this insight!
Absolutely, the rivalry is fascinating! With the iPhone 17’s new features, like improved camera capabilities and battery life, it might attract even more users. This could significantly impact market share as consumer preferences shift.
You’re right, the rivalry is indeed intriguing! The iPhone 17’s enhanced camera capabilities could attract many photography enthusiasts. It will be interesting to see how Samsung responds with their upcoming models.