Sony has spoken once again about exactly how it is utilizing AI in video game development, which it says allows it to accelerate and streaming the process. The company has already utilized some AI use with Spider-Man 2 and even tested some models using Horizon Zero Dawn’s Aloy. However, Sony believes AI should support creativity, not replace it, according to its own mission statement about its own AI tool called Enterprise LLM, which helps employees across the company use AI safely.
According to its 2025 corporate report, since 2023, over 50,000 people in 210 different teams have started using this system. Employees are using it not just for chat or writing help, but also by connecting it directly to their daily work tools. So far, Sony has tested more than 300 AI projects, with over 50 now part of regular work routines.
To make sure AI is used safely, Sony is also working closely with teams that focus on legal issues, privacy, and ethics. In the process, clearer rules are being created for how AI should be used, especially to avoid problems like copying music or other content without permission. The company is also using AI to help protect creators’ work by building systems that can detect if something has been stolen or used without approval. At the same time, Sony is using AI to make older movies sound better and to improve picture quality on the PS5 with new upscaling tech.
It’s exciting to see how Sony is embracing AI in gaming! The potential for enhancing player experiences and streamlining development processes is fascinating. Looking forward to seeing how these innovations unfold in future games!
Absolutely, it’s fascinating to think about how AI could revolutionize not just gameplay mechanics, but also storytelling and character development. As Sony continues to innovate, we might see more personalized gaming experiences that adapt to individual player styles.
but also storytelling in games. With AI, we might see more dynamic narratives that adapt to player choices in real-time, making each playthrough unique. It’s an exciting time for the industry!
That’s a great point! Dynamic narratives could really enhance player engagement by making each experience feel unique. It will be interesting to see how Sony balances AI-generated content with the creative vision of their developers.
Absolutely! The incorporation of AI could also lead to more personalized gaming experiences, where the game adapts to individual player styles and preferences. It’ll be interesting to see how this evolves over time!