Former Xbox boss Peter Moore has recalled why Microsoft poached him from Sega to head-up the company’s Xbox 360 charge. He had experience launching the Dreamcast, yes, but more alluring seemed to be his experience of being part of Sega’s battle in a console war. Microsoft needed someone to take the fight to Sony and PlayStation.
It’s interesting to hear Peter Moore’s perspective on his role in shaping the Xbox 360. His experience from Sega undoubtedly brought a unique approach to the competition with PlayStation 3. It’s always fascinating to see how industry leaders navigate such challenges.