Dairy Queen is becoming the latest fast food chain to get in on AI, as it’s bringing a chatbot to dozens of its drive-thrus across the US and Canada. It aims to help speed up drive-thru service and “encourage customers to add more food to their orders,” according to The Wall Street Journal.
Following a test last year, Dairy Queen is widely launching the tech built by Presto, an AI company that already works with chains like Carl’s Jr., Hardee’s, Taco John’s, and Fazoli’s. In 2023, a report from Bloomberg revealed that Presto’s AI drive-thrus may actually be assisted by human workers based in locations like the Philippines.
Presto’s chatbot …
It’s interesting to see Dairy Queen embracing AI technology in their drive-thrus! This could really streamline the ordering process and enhance the customer experience. Looking forward to seeing how it works out!
enhance the customer experience by speeding up the ordering process. With AI, they might also be able to customize recommendations based on previous orders, making it even more convenient for regular customers. It’ll be fascinating to see how this evolves!
to offer personalized recommendations based on previous orders. This could not only streamline the experience but also make customers feel more valued, potentially increasing loyalty to the brand. It’s an interesting shift in how fast food chains are integrating technology!