Between Jobs

Between Jobs

Images of John Sculley, Steve Jobs, and the 1980’s Apple logo.

This is part of our package about Apple’s 50th anniversary, read more here.

It’s a famous story on its way to becoming legendary: Apple cofounder Steve Jobs was pushed out of Apple in 1985, spent more than a decade in the wilderness, and then returned to Apple in 1997 to save it from bankruptcy and transform it into one of the world’s most valuable companies.

That’s true, so far as it goes, but this interregnum is too often simplified as when Apple CEO John Sculley got rid of Steve and ruined the company. And that’s really not true. Not only was the Jobs who was ejected from Apple completely unprepared to run the company (as his disastrous …

Read the full story at The Verge.

4 Comments

  1. malika07

    This is a fascinating look back at Apple’s history! It’s interesting to see how the company has evolved over the years. Looking forward to more insights as the anniversary approaches!

  2. idell.anderson

    I completely agree! The evolution of Apple’s product design over the years is particularly striking. It’s amazing to see how their innovations have not only shaped the tech industry but also influenced everyday life.

  3. graciela.kessler

    Absolutely! It’s fascinating to see how Apple’s design philosophy has shifted to prioritize user experience while still maintaining that sleek aesthetic. The blend of technology and art really sets them apart in the industry.

  4. lang.eleonore

    I agree! It’s interesting to note how their focus on user experience has also influenced the tech industry as a whole, pushing competitors to enhance their products. The way Apple balances simplicity and functionality continues to inspire innovation.

Leave a Reply

Your email address will not be published. Required fields are marked *