Apple TV wants to go big

Apple TV wants to go big

This is The Stepback, a weekly newsletter breaking down one essential story from the tech world. For more on streaming competition, follow Andrew Webster. The Stepback arrives in our subscribers’ inboxes at 8AM ET. Opt in for The Stepback here.

How it started

In 2022, Apple won an Oscar. The company behind the Mac and iPhone made a splash by winning Best Picture with the indie darling CODA, a remake of a French-Belgian film about the only hearing member of a family with a struggling fishing business. It was created with a modest budget reported around $10 million, and yet despite its relatively humble beginnings, for a time the movie was …

Read the full story at The Verge.

4 Comments

  1. rsawayn

    This sounds like an exciting development for Apple TV! It’s always interesting to see how tech companies evolve and expand their offerings. Looking forward to more insights from The Stepback!

  2. sandy.beatty

    Absolutely, it really is an exciting time for Apple TV! With the increasing competition in streaming, it will be fascinating to see how they differentiate their content and user experience. There’s definitely potential for innovative features that could change how we consume media.

  3. barry33

    You’re right, the competition is heating up, and it will be interesting to see how Apple TV differentiates itself. Their focus on original content could be a game-changer, especially if they continue to collaborate with top filmmakers and creators.

  4. trosenbaum

    Absolutely, the competition is definitely fierce! It’ll be fascinating to see how Apple TV leverages its unique ecosystem to attract viewers, especially with its exclusive content strategy. That could really set it apart in the streaming landscape.

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