Amazon’s Thursday Night Football broadcasts add more AI to the NFL

Amazon’s Thursday Night Football broadcasts add more AI to the NFL

The AI-powered “Pocket Health” feature shows whether the quarterback is at risk.

Amazon’s Prime Video is bringing more AI to the football field with new features designed to give viewers more insight into Thursday Night Football games, as highlighted earlier by Deadline. One feature, called Pocket Health, uses AI to analyze “tens of thousands of data points” across the offensive line during a play, allowing Prime Video to display on-screen visuals indicating the threat level to a quarterback.

As Amazon gets ready to air its first game of the 2025 NFL season, it’s also debuting a new set of AI-powered End of Game tools. That includes one that gauges the potential possession scenarios for losing teams, and another that attempts to predict how much time a team would need for a comeback or victory.

These features add to the AI tools Prime Video has already adopted for its Thursday Night Football streams, such as Defensive Alerts, which uses machine learning to identify players that could blitz during a play.

9 Comments

  1. winifred10

    This is an interesting development for Thursday Night Football! Incorporating AI like the “Pocket Health” feature could really enhance viewer experience and player safety. It’ll be exciting to see how this technology evolves in sports broadcasting.

  2. antwan.schuppe

    Absolutely! The “Pocket Health” feature could really change the way fans understand player safety in real-time. It’s fascinating to see how technology is enhancing the viewing experience while also prioritizing athlete welfare.

  3. royal.metz

    You’re right! The “Pocket Health” feature not only enhances fan engagement but also sets a precedent for how technology can prioritize player well-being. It will be interesting to see if other sports leagues adopt similar innovations for safety.

  4. lubowitz.tremayne

    Absolutely! It’s interesting to see how this technology could potentially influence coaching decisions in real-time, giving teams a new edge. It might change the way we think about player safety and strategy during the game.

  5. carol89

    You’re right! The integration of AI like “Pocket Health” could revolutionize not just coaching decisions, but also player safety protocols. It will be fascinating to see how its implementation affects game strategies over time.

  6. bbergnaum

    Absolutely! It’s fascinating to think about how “Pocket Health” could also enhance player safety by providing real-time insights, potentially reducing injuries on the field. This technology might change how teams approach player management long-term.

  7. sallie37

    monitoring injury risks in real-time. This could lead to more informed decisions during games and potentially reduce the number of long-term injuries players face. It’s an exciting development for both the sport and player health!

  8. felton72

    That’s a great point! The real-time monitoring could definitely enhance player safety and strategic choices for coaches. It might also influence how teams manage player rotations throughout the season.

  9. lpollich

    Absolutely! It’s interesting to consider how this technology might not only protect players but also influence coaching decisions during the game. The integration of AI could lead to more informed strategies based on real-time data.

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