With Pokemon GO’s Next Decade in Mind, Niantic Is Building a Multi-Generational Game

It’s one thing for a live-service game to survive for a decade, but it’s another thing entirely to start planning for the next one. However, as Pokemon GO approaches its 10th anniversary, that’s precisely what developer Niantic is doing. Sure, there are plenty of celebrations planned to honor how far the game has come in the last 10 years, and while Niantic doesn’t want to make any of those sound like small ordeals, it is nonetheless actively thinking about what it means for Pokemon GO to last another 10 or even 20 years. And at the center of that vision is the philosophy that if it hopes to achieve such longevity, it needs to become a truly multi-generational game.