Whoop founder Will Ahmed has spent 14 years building a health wearable beloved by elite athletes, and is now racing Oura — and the FDA, and the limits of consumer medicine — to turn it into something that could one day save your life.
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Whoop has LeBron – now it wants your mom
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This post highlights an interesting evolution in health wearables. It’s impressive to see how Whoop has gained traction with elite athletes and is now aiming to reach a broader audience. Exciting times ahead for the brand!