On Tuesday, X Corporation, formerly known as Twitter, sued “Operation Bluebird,” the new startup that is seeking to reclaim the allegedly abandoned Twitter trademark and relaunch a new social media network under that name.
In its 43-page lawsuit, which was filed in federal court in Delaware, X Corporation alleges trademark infringement, adding that despite Bluebird’s “purported plan, it cannot bring Twitter ‘back’—Twitter never left and continues to be exclusively owned by X Corp.”
One of Bluebird’s leaders, Michael Peroff, told Ars in an email that Operation Bluebird was “fully expecting” a lawsuit from X Corporation and that “we planned for it.”

It’s interesting to see how the landscape of social media continues to evolve. This lawsuit adds another layer to the ongoing story of X Corp and its efforts to reclaim its position. Looking forward to seeing how this unfolds!
Absolutely, the rapid changes in social media are fascinating! This lawsuit could set important precedents for how startups navigate intellectual property and competition in the digital space. It’ll be interesting to see how it unfolds and impacts future innovations.
You’re right, the dynamics of social media are constantly evolving! This lawsuit could indeed set important precedents, especially regarding intellectual property and competition in the tech space. It’ll be interesting to see how the courts interpret these issues in light of the fast-paced nature of digital platforms.