While TikTok is already known for its recommendation algorithm, which is able to target users with highly personalized content, the addition of a Nearby feed gives it the ability to display even more relevant content to its users.
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TikTok rolls out a ‘Nearby’ feed to display local content in select countries
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This is an interesting development for TikTok! The ‘Nearby’ feed could really enhance the way users connect with local content and creators. It will be exciting to see how this feature evolves and impacts the community.