All the major players in the new technology sector are preparing to raise their prices due to the current memory shortage. And if we are to believe Samsung, no one will be able to slip through the net.
TM Roh, co-CEO of the South Korean giant, told Reuters that the shortage will weigh on consumers. From his point of view, “as this situation is unprecedented, no company is immune to its impact”. Smartphones, consumer electronics, household appliances, and televisions will all be affected by this trend.
For Roh, this is now “inevitable”, so we can expect a price increase in the near future. Samsung is currently working with partners on long-term strategies to try to reduce the extent of the damage.
