It appears Sony’s dynamic pricing system is real, and the results are confounding as new reports suggest that some PlayStation 5 games could get wildly different prices on the PSN Store depending on several factors.
According to a March 25 Insider Gaming report, Sony’s new dynamic pricing model is out in the wild. The site shared two screenshots of Stellar Blade, which is normally $69.99, being sold for $39.89 and $20.99 in Brazil. The reason is nebulous for now: Both Eurogamer and Insider Gaming suspect the pricing differences could be based on your gaming habits (like when you last logged in), location, PSN account details (like how old it is), and more.
Deal hunters Cheap Ass Gamer spotted dynamic pricing in North America, too. When sharing an Astro Bot discount on X on March 25, the social media account noted that some saw the game for $39.59 while they got a better price at $26.99. The game normally retails for $59.99.
