While artificial intelligence is ubiquitous these days, Palworld developer Pocketpair isn’t too interested in the technology, with the Japanese studio’s publishing boss saying that the team doesn’t believe in generative AI and won’t work with game makers who use it.
In an October 21 interview with Game Developer at Gamescom Asia, Pocketpair’s communications director and publishing manager John Buckley explained that, while the studio’s newly established publishing division is happy to work with game makers of all backgrounds and skillsets, the use of generative AI is a deal-breaker.
“People are going to say I’m lying, but these are just the hard facts. We don’t believe in it,” he said. “We’re very upfront about it. If you’re big on AI stuff or your game is Web3 or uses NFTs, there are lots of publishers out there [who’ll talk to you], but we’re not the right partner for that.”
