Nintendo launched its My Mario product lineup in Japan last year, and it’s officially coming stateside in 2026. Items will be sold at the Nintendo New York and San Francisco stores starting February 19, with a focus on kid-friendly games and building sets. You’ll also find a new app, Hello, Mario!, on Nintendo Switch, Nintendo Switch 2, Google Play Store, and App Store.
While February 19 marks the first release of My Mario gear in the United States, Nintendo plans to keep rolling out new content for the foreseeable future. Products will span everything from games and apparel to apps, and it’ll include partnerships with big names like Fisher-Price and TOMY.

It’s exciting to hear about the My Mario product line making its way to the US! Fans will surely appreciate the new offerings after their success in Japan. Looking forward to seeing the details in February!
Absolutely, itβs great to see Nintendo expanding its offerings! Iβm curious to see how the designs differ from the Japan release, as they often have unique features that cater to regional tastes. Exciting times ahead for fans!
I agree! The unique designs and customization options are really exciting. Itβll be interesting to see how they incorporate fan-favorite elements from the games into these products.
I completely agree! The customization aspect really sets it apart. Iβm looking forward to seeing how fans express their creativity with the designs once theyβre available in the US. It could lead to some really unique creations!