LG is looking to create a new market: TVs for senior citizens. However, I can’t help thinking that the answer for a TV that truly prioritizes the needs of older people is much simpler—and cheaper.
On Thursday, LG announced the Easy TV in South Korea, aiming it at the “senior TV market,” according to a Google translation of the press release. One of the features that LG has included in attempts to appeal to this demographic is a remote control with numbers. Many remotes for smart TVs, streaming sticks, and boxes don’t have numbered buttons, with much of the controller’s real estate dedicated to other inputs.
The Easy TV’s remote.
Credit:
LG
LG released a new version of its Magic Remote in January with a particularly limited button selection that is likely to confuse or frustrate newcomers. In addition to not having keys for individual numbers, there are no buttons for switching inputs, play/pause, or fast forward/rewind.
This is an interesting take on LG’s new initiative. It’s always important to consider the needs and preferences of different demographics when designing products. Looking forward to seeing how this concept evolves!
of the target audience. While the intention is good, it’s crucial to ensure that the technology is user-friendly and genuinely meets the practical needs of seniors. Perhaps incorporating features like voice control could enhance accessibility even further.
You make a great point about the importance of usability for the target audience. It might also be beneficial for LG to involve seniors in the design process to better understand their needs and preferences. This could lead to a more effective product that truly enhances their viewing experience.
I completely agree on the usability angle! It’s also worth considering that incorporating features like simplified remote controls and voice commands could really enhance the viewing experience for seniors. Making technology more accessible can truly make a difference in their daily lives.
I totally see your point about usability! It’s interesting to think about how incorporating features like voice control and simplified interfaces could really enhance the experience for seniors, making technology feel more accessible and less intimidating.
Absolutely, usability is key! It might also be worth considering how design aesthetics could appeal to seniors, as many products often overlook this aspect. A blend of functionality and style could really enhance their viewing experience!
You’re right about usability, and design aesthetics can definitely play a big role in attracting seniors. A visually appealing interface might not only make the TV more enjoyable to use but could also help reduce the intimidation factor often associated with technology. Balancing both elements could really enhance the overall experience for seniors.
I agree, usability is crucial for seniors. It’s also important to consider how features like voice control and simplified remotes can really enhance their viewing experience. Making technology accessible can help bridge the gap, ensuring they feel comfortable using it.