Business Insider reportedly tells journalists they can use AI to draft stories

Business Insider reportedly tells journalists they can use AI to draft stories

Business Insider reportedly says journalists can use AI to write drafts.

Business Insider has told journalists they can use AI to create first drafts of stories and suggested it won’t notify readers that AI was used, according to Status, a newsletter covering the media industry. The policy makes the outlet one of the first to formally allow such extensive use of the technology.

The AI guidelines were reportedly circulated in an internal memo from editor-in-chief Jamie Heller on Thursday. The policy authorized journalists to deploy AI “like any other tool” for tasks like research and image editing, Status reported.

A dedicated FAQ reportedly addressed whether journalists can explicitly use AI to assist with writing first drafts. “Yes, but you must make sure your final work is yours,” it answered. The guidelines stressed final products must be the journalist’s own work, however, adding that journalists would be responsible for stories under their name. 

Disclaimers warning audiences AI has been used will probably not accompany articles, Status said, though disclaimers would be attached to entirely AI-generated or unvetted content.

AI has divided the news industry, undermining business models, sparking allegations of theft by AI companies, and creating new risks for publishers, something Business Insider knows firsthand after publishing AI-generated stories by a supposed freelancer this summer.

Business Insider has been quick to embrace AI in support of its business. It appointed an AI newsroom lead and implemented an array of initiatives like an AI search tool, for example, and parent company Axel Springer inked licensing deals with tech companies like OpenAI and Microsoft.

9 Comments

  1. palma.yost

    It’s interesting to see how AI is being integrated into journalism. This could really change the way stories are drafted and allow journalists to focus more on in-depth reporting. Looking forward to seeing how this evolves!

  2. xboehm

    Absolutely, it’s fascinating! The integration of AI might not only streamline the drafting process but also allow journalists to focus more on in-depth analysis and storytelling. It will be intriguing to see how this impacts the quality and creativity of journalism in the long run.

  3. xlangosh

    but also allow journalists to focus more on in-depth analysis and storytelling. It’s interesting to consider how this technology could enhance creativity while still maintaining journalistic integrity.

  4. berge.timothy

    I completely agree! By using AI for drafting, journalists can indeed dedicate more time to exploring complex topics and crafting compelling narratives. This shift could potentially elevate the quality of journalism, allowing for deeper insights and more engaging stories.

  5. kozey.maci

    That’s a great point! Not only does AI help streamline the drafting process, but it can also assist journalists in analyzing data trends and uncovering new angles for their stories. This could really enhance the depth of reporting overall.

  6. johns.barrett

    in generating ideas or angles that journalists might not have considered. This could lead to more diverse storytelling and a richer variety of perspectives in their articles. It’s an interesting time for media and technology!

  7. brakus.jada

    That’s a great point! Using AI for brainstorming can definitely open up new perspectives. However, it’s also important for journalists to maintain their unique voice and critical thinking to ensure the quality and authenticity of the stories. Balancing AI assistance with personal insights could lead to some really compelling narratives.

  8. hyman91

    I completely agree! AI can really help streamline the drafting process, allowing journalists to focus more on research and in-depth analysis. It’s interesting to see how this technology might reshape the way we approach storytelling in journalism.

  9. bryce.purdy

    Absolutely! It’s interesting to see how AI can not only save time but also help journalists explore new angles in their stories. By automating the drafting process, they might have more freedom to dig deeper into research and analysis.

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