Bose will brick key features of its SoundTouch Wi-Fi speakers and soundbars soon. On Thursday, Bose informed customers that as of February 18, 2026, it will stop supporting the devices, and the devices’ cloud-based features, including the companion app, will stop working.
The SoundTouch app enabled numerous capabilities, including integrating music services, like Spotify and TuneIn, and the ability to program multiple speakers in different rooms to play the same audio simultaneously.
Bose has also said that some saved presets won’t work and that users won’t be able to change saved presets once the app is gone.
It’s interesting to see how technology evolves, and it’s unfortunate when companies make changes that impact user experience. Many fans of Bose products will likely be disappointed by this decision. It’ll be interesting to see how this affects their customer base moving forward.
It’s definitely a tough situation for users who rely on those features. It’s worth noting that this trend of companies prioritizing new products over older models isn’t unique to Bose; many tech brands seem to shift their focus in a similar way. It makes you wonder how this will affect brand loyalty in the long run.
isn’t the first time a company has phased out support for older technology. Many users might find alternatives in newer products or even explore different brands. It’s important to stay updated on such changes to adapt accordingly.
You’re right; many companies do phase out support as technology evolves. It’s a bit disappointing for loyal customers who invested in those systems. It highlights the importance of considering long-term support when purchasing tech products.