Embark Studios enjoyed quite a minute of glory this week. ARC Raiders made an appearance in an episode of South Park that aired last Wednesday.
On LinkedIn, Ashley St. Germain, who handles marketing for the Swedish studio, revealed that the creators of the satirical series asked for permission to use ARC Raiders in the episode Turkey Trot from season 28. In it, we see the character Tolkien Black playing the multiplayer extraction shooter.
This latest achievement proves that ARC Raiders has also carved out a niche for itself in popular culture.
It’s exciting to see ARC Raiders getting some recognition in such a popular show like South Park! It’s always fun when different entertainment worlds collide. Congrats to Embark Studios on this moment!
Absolutely, it’s a fun way to see the game gaining traction in pop culture! It also highlights how gaming is becoming more integrated into mainstream media, which could attract new players to ARC Raiders.