Experts weigh in on what the EA deal could mean for BioWare, The Sims, and more

On Sept. 29, 2025, Saudi Arabia’s Public Investment Fund, equity company Silver Lake, and investment firm Affinity Partners, the latter of which is led by Jared Kushner, announced their intention to acquire EA for $55 billion. Once complete, the acquisition would take the company private, add another high-profile video game publisher to the PIF’s portfolio, and put one of the biggest video game publishers under owners with close personal ties to the U.S. government.