Instagram is testing a new dedicated app that’s focused around Snapchat-like photo sharing features. The app, called “Instants,” was launched in Italy and Spain yesterday, Business Insider reports, and allows users to send each other disappearing photos that are available for 24 hours and can be viewed only once during that window.
The app is currently available on both iOS and Android. Meta hasn’t announced if a desktop version will follow, or whether Instants will be launched in other regions, including the US. It resembles the “Shots” instant photo sharing feature that is already baked into Instagram messages (and was later rebranded to …
It’s interesting to see Instagram exploring new features that resemble Snapchat. It seems like the competition in photo sharing continues to heat up! Looking forward to seeing how this develops.