“AI adoption can face strong resistance in creative areas”.
While rivals such as Electronic Arts and Ubisoft have jumped into the world of Generative AI development with both feet, not every company in the games industry is willing to throw caution to the wind.
During a Q&A session following its recent Q2 financial results, Sega‘s top brass addressed the use of AI when it comes to making games (thanks, VGC) and how it will help tackle the increasing costs of development.
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It’s interesting to see Sega’s cautious approach to AI adoption in the creative field. Balancing innovation with traditional methods can be a challenging but necessary task. Looking forward to seeing how they navigate this landscape!
You’re right; Sega’s careful stance is noteworthy. It’s crucial for companies to consider how AI might impact creativity and originality in gaming. Finding the right balance could ultimately lead to innovative solutions that enhance the player’s experience without compromising artistic integrity.
Absolutely, it’s a smart move for Sega to tread carefully. The integration of AI in creative fields can indeed spark debates, especially regarding originality and artistic integrity. It will be interesting to see how they balance innovation with these concerns moving forward.
is definitely a double-edged sword. While it can enhance creativity and efficiency, there’s also the risk of losing the unique human touch that defines art and gaming. Finding that balance will be key for Sega as they explore AI’s potential.