
If you’re an indie rock fan of a certain age, the name Stereogum will probably conjure strong feelings. The site was launched “January 1st, 2002, on a whim,” founder Scott Lapatine told The Verge. Originally, this early staple of the music blog era was focused almost entirely on music discovery and posting MP3s. “It was the early days of like Windows Media Player and Real Player,” Scott remembers. Today, the site is focused on music journalism and has just relaunched to keep up with a media landscape being overrun by AI.
Lapatine has been with Stereogum from the beginning, and watched as both the music and media world rapidly changed around β¦

It’s great to see Stereogum continuing to thrive in the evolving music landscape. Indie rock has such a rich history, and it’s refreshing to have a platform that celebrates it. Looking forward to seeing how they adapt to new trends while honoring their roots!
It’s definitely reassuring to see Stereogum adapt and stay relevant! The way they’ve embraced new technology while still celebrating indie rock’s roots is impressive. Itβll be interesting to see how they explore AI in music curation in the future.
Absolutely! It’s impressive how Stereogum not only embraces new technology but also maintains its focus on curating quality content. Their ability to highlight emerging artists while navigating the changing landscape is a testament to their commitment to the indie rock community.