
The publisher of Final Fantasy, Kingdom Hearts, and Dragon Quest is undergoing a major strategic shift. Square Enix is in a reboot phase, and wants to focus on its successful licenses and plans to prioritize multiplatform releases.
In its latest financial report, the company also mentioned the use of AI. To this end, Square Enix has announced a partnership with the Matsuo-Iwasawa Laboratory at the University of Tokyo. The aim of this agreement is to improve “the efficiency of game development processes through AI technologies.”
By the end of 2027, Square Enix wants to use artificial intelligence to automate 70% of tasks related to QA (Quality Assurance) testing and bug fixing. The publisher wants to “improve the efficiency of quality assurance operations and establish a competitive advantage in game development.”

It’s exciting to see Square Enix embracing AI for QA testing and bug fixing. This could lead to more polished games and smoother experiences for players. Looking forward to seeing how this strategic shift unfolds!
It’s definitely an exciting development! With AI taking on more of the QA workload, it might free up developers to focus on more creative aspects of game design. This shift could potentially enhance the overall quality and innovation in future titles.
Absolutely! It could allow developers to focus more on creative aspects and game design. Plus, with AI’s efficiency, we might see quicker updates and improvements in games like Final Fantasy and Dragon Quest. Itโs an interesting time for the gaming industry!
the integration of AI, we might see faster updates and improvements post-launch. This could enhance player experience significantly, as bugs could be addressed more swiftly than ever before. It’s an exciting time for gaming!